O2 INVESTMENT PARTNERS
NEWS

Azureon Adds Jason Collar to its Management Team

August 2025

Saddle Brook, New Jersey

O2 Investment Partners is pleased to announce that Azureon, a leading pool care platform serving customers across the Northeastern United States, has appointed Jason Collar as Chief Marketing Officer. Mr. Collar will lead the marketing function at Azureon and oversee all aspects of the company’s marketing strategy – with a focus on accelerating business growth by driving leads from prior, existing, and new customers, implementing a reputation management process, increasing brand awareness, and strengthening communications.  

Jason brings over 15 years of experience in advertising and marketing, with seven years focused on the home services industry. Jason most recently served as Vice President of Marketing at Viking Pest, overseeing four brands across the East Coast. Earlier in his career, Jason held roles with Zillow, AT&T, and Opera Mediaworks. Jason holds a Master’s degree in Communication Design from the New York Institute of Technology.

John Tisera, CEO at Azureon, commented, “With over 15 years of experience shaping brand strategy at some of the world’s most known brands, Jason brings deep branding and advertising expertise along with technical credibility to the team, and his capabilities will be instrumental in bolstering the growth of the Azureon platform.”

Jason Collar stated, “I’m excited to join Azureon at this pivotal moment in its journey. The company’s vision, platform, and leadership form a powerful combination to transform the pool care industry for the better. I am thrilled to bring my experience to build on Azureon’s success and help further the platform’s goal to elevate the pool care industry.”

About Azureon
Azureon is a leading provider of pool care services in the United States. With ten locations across five states, Azureon provides a comprehensive suite of services, including pool maintenance, repair, upgrades, renovations, and design/build solutions to customers across the Northeast. Additional information is available at www.azureon.com.

About O2 Investment Partners
O2 Investment Partners is a Midwestern-based private equity firm that seeks to invest in lower middle-market niche services, technology, and select industrial companies. The firm invests in businesses with earnings growth potential and a clear path to creating shareholder value. O2 invests to partner with management to build and grow the business and take it to its next stage of development. This requires a clear vision and strategic plan to create shareholder value, close partnership, and alignment of interest with management. For additional information, please visit www.o2investment.com.

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